
Latest News
The latest developments, openings, and updates in the drinks industry.



Patrón launches additive-free campaign highlighting its natural tequila heritage

Michter's releases US*1 Barrel Strength Rye 2025 at 110.5 proof

Pantalones Organic Tequila becomes Austin Football Club's official tequila partner

Bacardi revamps MARTINI with new bottle and signature Spritz

Jack Daniel's debuts 14-Year-Old Tennessee Whiskey after century-long hiatus

Scarfes Bar to host exclusive International Women’s Month event ‘Accelerate Action’ in partnership with Celebrate Her

Paradiso Sustainability Summit unites the World’s Best Bars in Barcelona to drive sustainable change

Green River launches first whiskey campaign with ghostly spokesperson

McConaughey's Pantalones Organic Tequila launches in Australian market

Rémy Martin launches city-themed V.S.O.P bottles with microgrant program
