White Claw launches ClawTails, cocktail-inspired premium malt beverages
White Claw debuts ClawTails, a 7% ABV premium malt line inspired by classic cocktails. Available in four flavors with real juice and no artificial sweeteners, it's rolling out nationwide in variety packs and singles.
Inspired by the Cocktail Hour, ClawTails by White Claw is a New, Refreshing Twist on Iconic Cocktail Flavors
White Claw debuts a breakthrough drink that conveniently delivers everything fans love about classic cocktail flavors. It's Not a Seltzer. It's Not a Cocktail. It's a ClawTail!
CHICAGO, April 23, 2025 – White Claw, the trailblazer that continues to push the boundaries of modern drinking experiences, is introducing ClawTails. It's an innovative premium malt beverage, uniquely made using the White Claw Cold Wave Filtered process, so it delivers everything fans love about classic cocktail flavors with the simplicity of a ready-to-enjoy can. Finally, modern drinkers can enjoy their favorite sips anytime, anywhere. No mixing, or mess. ClawTails is expertly balanced, just lightly sparkling, with the complex, exciting flavors of beloved mixed drinks.
ClawTails reimagines happy hour for any hour, with four refreshing flavors that offer something for everyone to enjoy. With no artificial sweeteners and real juice at 7% alc./vol., ClawTails elevates any social occasion — whether it's a laid-back lunch, an impromptu happy hour, or any occasion that turns into something special.
- ClawTails Strawberry Cosmo Premium Flavored Malt Beverage: A vibrant, fruit-forward twist on the stylish cosmopolitan flavor.
- ClawTails Mango Margarita Premium Flavored Malt Beverage: A juicy, tropical take on the iconic margarita flavor.
- ClawTails Blackberry Mojito Premium Flavored Malt Beverage: A smooth and refreshing flavor with a blend of mint and dark berry notes.
- ClawTails Tropical Mai Tai Premium Flavored Malt Beverage: Lush and island-inspired with layers of citrus flavors.

"White Claw has always been at the forefront of the ready-to-drink category by bringing drinkers more of the flavors they love in convenient and delicious varieties," said Kevin Brady, Vice President of Marketing, Mark Anthony Brands Inc. "ClawTails is an entirely new way to enjoy every social gathering with a line of drinks that offers a fun and refreshing twist on the classics."
ClawTails is rolling out in the U.S. now, available in 12oz cans in variety 12-packs and 19.2oz single cans of Strawberry Cosmo and Mango Margarita flavors. To find ClawTails, visit WhiteClaw.com or learn more by following @WhiteClaw on Instagram.
Please Drink Responsibly.