Spirits
New product launches, market trends, business news, and innovations - Follow the latest developments shaping the world of spirits.
Angel's Envy debuts first-ever 10-year cask strength rye
Knob Creek debuts Blender's Edition limited whiskey series
Malibu launches "Get Ready with Malibu Pink" campaign with Sabrina Brier and LoveShackFancy
Aperol returns to Coachella with immersive Day Club experience
Lux Row Distillers releases Blood Oath Pact 12 with Italian wine cask finish
Michter's releases 2026 Shenk's and Bomberger's Legacy Series whiskeys
Casamigos launches pre-mixed margaritas for FIFA World Cup 2026
White Claw opens $1 million bar tab for March Madness fans
Patrón tequila launches cinematic campaign directed by Guillermo del Toro
Four Roses launches Meet Me With Four Roses campaign