
Spirits
New product launches, market trends, business news, and innovations - Follow the latest developments shaping the world of spirits.



Jim Beam launches pineapple-infused bourbon

Fireball offers lifetime whisky supply to fans aged 90+

Maker's Mark honors warehouse team with new Wood Finishing Series

Dolph Lundgren launches Hard Cut premium potato vodka

Cincoro Tequila releases AC Milan anniversary bottle

Old Forester launches first Bottled in Bond Rye in 117 Series

Captain Morgan launches Sweet Chili Lime rum

Johnnie Walker launches a new global platform for ultra-luxury whisky experiences

Pronghorn invests in women-founded Doce Mezcal

Lo Siento launches Caliente, cinnamon-infused tequila challenging Fireball
