Press Releases
Official announcements and news direct from brands, bars, and industry leaders.
Sazerac invests in 818 Tequila and secures U.S. distribution
Centenario launches tri-nation reposado aged in Mexican, American and Canadian oak
Jägermeister launches new division dedicated to ice cold shots
Fireball launches Blazin' Apple flask for Teacher Appreciation Week
Sip & Guzzle named best bar in North America
On The Rocks launches two new tequila-based margarita expressions
Elijah Craig launches 108-proof bourbon for 2026 PGA Championship
Patrón launches 100 proof tahona-crafted tequila expression
Minute Maid Spiked taps Action Bronson for first celebrity campaign
Mark Anthony Group acquires The Finnish Long Drink
