Rebel Bourbon launches wine barrel-finished whiskey with Childress Vineyards
Rebel Bourbon partners with Childress Vineyards to launch Rebel 100 Cabernet Franc Barrel Finish, a limited-edition wheated bourbon aged 4 years, finished in wine barrels and bottled at 100 proof.
Rebel Bourbon and Childress Vineyards introduce Rebel 100 Childress Vineyards Cabernet Franc Barrel Finish
The latest limited-edition offering will be available in North Carolina and at Lux Row Distillers
ST. LOUIS, May 21, 2025 – Bardstown, Kentucky-based Rebel Bourbon – the Official Bourbon of Richard Childress Racing (RCR) – teamed up with Childress Vineyards on the release of Rebel 100 Childress Vineyards Cabernet Franc Barrel Finish. This limited-release offering features Rebel's original time-honored wheated recipe, aged four years, finished in Childress Vineyards Cabernet Franc barrels and bottled at 100 proof (50% ABV). The result is a one-of-a-kind bourbon with unique flavor notes of sweet plums, honey and bright berries. An allocation of 500 cases (6-in) of Rebel 100 Childress Vineyards Cabernet Franc Barrel Finish will be available at North Carolina ABC stores and at Lux Row Distillers beginning this month at a minimum suggested retail price of $39.99 per 750mL bottle.
"We selected the Cabernet Franc barrels from Childress Vineyards because we wanted to craft a smooth, high-proof bourbon with tasting notes of sweet berry, oak, caramel, vanilla and spice," said Lux Row Distillers Master Distiller John Rempe. "Cabernet Franc was the perfect match for our wheated Rebel recipe, and the result is incredible."
Childress Vineyards features over 70 acres of vineyards and 15 varieties of European Vitis vinifera cultivars at two vineyard sites in North Carolina: Richard's Hampton Road Estate in Davidson County and Vineyard Crossing at the winery site. The terroir, with its combination of humid climate, long growing season and gravelly, red clay soil are the key natural features of Childress Vineyards, producing a broad range of over 30 wines to appeal to both the introductory palate and the seasoned taster.
"At Childress Vineyards, we take great pride in both our wines and our partnerships, especially with Rebel Bourbon," said Childress Vineyards Chief Operating Officer Elizabeth Brown. "Working with Rebel has allowed us to push the boundaries of collaboration, exploring new ways to blend our passion for winemaking with their rich bourbon heritage. We knew Rebel would be the perfect fit for Childress Vineyards as we continue to innovate and grow, delivering unique experiences that celebrate both our craft and our shared commitment to excellence."
Earlier this year Rebel Bourbon announced the continuation of its sponsorship of Richard Childress Racing and driver Kyle Busch for the 2025 NASCAR Cup Series season. In February, Rebel released Kyle Busch 108 Single Barrel Bourbon, a limited-edition release featuring hand-bottled barrels selected by Busch with the guidance of Rempe.
"From racing to winemaking, Richard and the RCR team embody the true spirit of being a Rebel," said Rebel Bourbon Brand Manager Philip Lux. "We're proud to once again team up with RCR and create a unique bourbon that is sure to make racing fans, wine lovers and bourbon aficionados take notice."
Childress Vineyards plans to mark the launch of Rebel 100 Childress Vineyards Cabernet Franc Barrel Finish with a private celebration.
