Jameson Irish Whiskey Celebrates St. Patrick's Day All Season Long With the U.S. Launch of Jameson Triple Triple

Jameson Debuts New St. Patrick's Day Tradition to Unite Those Who Must be a Jameson

NEW YORK, Feb. 27, 2025 – While the professional football season is behind us, it's time for Jameson's big game – St. Patrick's Day. But should St. Patrick's Day only be a day? The greatest day of the year to celebrate all things Irish deserves better. That's why Jameson is introducing St. Patrick's Day Season. Because you Must be a Jameson if you don't want to save all the fun for just one day.

Perfect for the entire St. Patrick's Season, the world's #1 Irish Whiskey\* is debuting Jameson Triple Triple for the first time ever in the U.S. Triple distilled and triple cask matured, the new and permanent addition to the family is so smooth it can be enjoyed on the rocks or in a Jameson Triple Triple Mint Sour and should be a part of any St. Patrick's Season tradition.

"Jameson is rooted in bringing people together and there's no better time to grab your family and friends to enjoy a Jameson together than St. Patrick's Season," said Johan Radojewski, Vice President of Marketing, Jameson Irish Whiskey. "St. Patrick's Day is more than just a day to us. It really is a season full of celebrations and moments to be shared together. We thought there was no better time to debut the latest member of our family - Jameson Triple Triple - than during our favorite time of the year."
From the Triple Triple Mint Sour to enjoying a glass on the rocks, make Jameson Triple Triple the new St. Patrick’s Season tradition.

Made carefully by expert distillers and blenders at the historic Midleton Distillery, Jameson Triple Triple is a fresh take on the signature smoothness of Jameson Original that has been elevated through the additional maturation in sweet chestnut casks, along with Jameson's signature ex-Bourbon and Sherry casks, creating a bold new tasting experience. Featuring a unique whiskey experience with velvety smooth notes of toffee, cacao, toasted almonds, and a luxurious finish, Jameson Triple Triple is designed to be shared with your loved ones, especially for this St. Patrick's Day Season.

Jameson Triple Triple has an SRP of $29.99 for 750ml and is now available at select retailers nationwide. For fans of Jameson Original, don't forget to mix up a Jameson Ginger & Lime to celebrate St. Patrick's Day. To learn more, visit JamesonWhiskey.com and follow @jamesonus.

* Source: Nielsen L52W TOTAL US - XAOC + LIQ PLUS LATEST - VS 52 WKS YA - W/E 05/20/23.

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