THE COCKTAIL COLLECTION DEBUTS BULLEIT WHISKEY SOUR: THE PERFECT SIP AS THE SEASON SHIFTS

From Golden Hour Grill & Chill to Fall Gatherings of Any Kind - The Cocktail Collection's Newest Addition is Designed to Effortlessly Upgrade Any Occasion, Any Season

NEW YORK, Aug. 25, 2025 – Savor the sunset all year long with The Cocktail Collection's latest release, the Bulleit Whiskey Sour Cocktail. Launching just in time for National Whiskey Sour Day, this ready-to-serve cocktail blends lemon juice and a touch of honey, flavors that effortlessly bridge summer's freshness and fall's depth. It's an instant classic, making it the perfect addition to Labor Day festivities, crisp fall evenings, and every moment in between. As the eighth cocktail in the award-winning portfolio, it proves that a great drink is always in season.

To mark the occasion with a pairing as memorable, fresh tasting and warm as the cocktail itself, The Cocktail Collection has partnered with Owen Han, social media's "King of Sandwiches," whose signature bold flavors and crave-worthy creations make him the perfect match for this seasonal debut.

To celebrate the launch, Han has created a custom recipe bursting with vibrant flavors and fresh flair. The masterpiece, Toasted Ciabatta with Marinated Hanger Steak, is a feast for the senses - juicy, tender steak layered with smoky mozzarella, crispy shallots, and a vibrant charred chili salsa. The zesty-lime cilantro aioli ties it all together, echoing the citrusy kick of the Bulleit Whiskey Sour. This elevated yet simple pairing bridges the gap between bright summer moments and the comfort of fall flavors, inspiring effortless entertaining all season long.

"There's nothing I love more than bringing people together over great food and drinks, especially as the seasons change and everyone is eager to enjoy the final days of summer," says Content Creator, Owen Han. "When I'm in the kitchen, my energy is usually focused on the food, and cocktails often become an afterthought. But with The Cocktail Collection, I can serve a variety of premium cocktails without buying a ton of ingredients. They're simple, delicious, and ready to go, which means more time for plating, pairing, and being present with my guests."

Before hitting shelves, the Bulleit Whiskey Sour earned a Gold Medal at the San Francisco World Spirits Competition, a recognition of its quality and craftsmanship. Made with Bulleit Whiskey, the new release caters to growing demand for classic whiskey cocktails in an easy, ready-to-serve format. Simply pour over ice in a rocks glass, and garnish with an orange slice and Amarena cherry for a bar-quality serve.

"From backyard bonfires to game night gatherings, the Bulleit Whiskey Sour offers an easy, elevated option for any occasion — whether you're savoring late-summer sunsets, firing up the grill for Labor Day or toasting under the stars on a cozy Autumn night," said Nikhil Shah, Brand Director at Diageo. "This latest addition to The Cocktail Collection brings one of America's favorite cocktails to the ready-to-serve space, making it a simple, bar-quality drink to serve and enjoy all year round without the fuss."

The Bulleit Whiskey Sour is available in two sizes: 350 mL (SRP: $13.99) and 750 mL (SRP: $25.99), offering four or eight servings, respectively, with an average ABV of 25%. It is now available nationwide for consumers 21+, just in time for all of the upcoming occasions that call for a cocktail, from poolside barbecues to holiday parties, and all the toast worthy moments in between.