Spirits
New product launches, market trends, business news, and innovations - Follow the latest developments shaping the world of spirits.
Maker's Mark debuts first wheat whisky with regenerative agriculture focus
PATRÓN launches EL ALTO Minis for festival season celebrations
Código 1530 becomes Stagecoach Festival's official tequila sponsor
Ashley Park partners with Baileys for new oat milk liqueurs
Absolut partners with Paris Hilton for Coachella House of Cosmo
Elijah Craig releases commemorative bourbon for 2025 PGA Championship partnership
Chinola launches premium Pineapple Liqueur as third flavor offering
Wild Turkey brings 8-Year-Old 101 Bourbon to US market
Penelope Bourbon launches Peach Old Fashioned ready-to-pour cocktail
Boulard releases 200th Anniversary Calvados aged for 18 years