Pucker Up, Party People: BeatBox Launches Xtreme Sour Black Cherry

The limited-time flavor combines juicy cherry taste with a blast of extreme sour

BeatBox Beverages is bringing a bold new twist to the party with the launch of Xtreme Sour Black Cherry, a limited-time flavor created for fans who crave unexpected taste experiences.

The newest addition to the BeatBox lineup starts with a rush of juicy, jammy cherry flavor before delivering a punch of Xtreme sourness that takes taste buds straight into party mode. Packed in BeatBox's signature resealable carton, Xtreme Sour Black Cherry is designed for unforgettable moments wherever the party happens.

"We talk to our fans all year and know they are looking for new and unexpected flavor experiences," said Justin Fenchel, CEO & Co-Founder of BeatBox. "Xtreme Sour Black Cherry is the result of that ongoing conversation. This launch is all about pushing flavor further and creating a taste experience that's impossible to ignore."

Inspired by growing consumer demand for intense flavor profiles, Xtreme Sour Black Cherry represents the latest example of BeatBox's fan-first approach to innovation. The limited-time offering joins the brand's portfolio of party-ready flavors that have helped make BeatBox one of the fastest-growing brands in flavored alcohol beverages.

Following its debut with fans and festival-goers at Lollapalooza, Xtreme Sour Black Cherry launched nationwide on August 1. Available while supplies last.