1800 Tequila launches 90-proof Reposado and Blanco expressions

1800 Tequila launched high proof versions of its Reposado and Blanco expressions in 375ml bottles, delivering bolder agave flavor through increased intensity. Master Distiller Alex Coronado said the offerings reflect 11 generations of craftsmanship and the brand's legacy of innovation.

1800 TEQUILA INTRODUCES NEW HIGH PROOF OFFERINGS, DELIVERING BOLDER FLAVOR FOR EVEN BOLDER NIGHTS

Now at 90 Proof, the Brand's Award-Winning Reposado and Blanco Expressions Level Up With a Fuller, Richer Agave Profile

JERSEY CITY, N.J., Nov. 5, 2025 — With a legacy rooted in innovation, 1800 Tequila, the world's most awarded tequila brand¹, continues to push the boundaries of taste with the launch of two new High Proof offerings of its iconic Reposado and Blanco expressions – now with a bolder flavor, bottled at 45% ABV and crafted for those who bring high energy to every occasion.

Available nationwide, 1800 High Proof Tequilas deliver bigger flavor in a conveniently smaller-sized 375ml bottle, making it easy to enjoy wherever the night takes you – whether you're celebrating big or kicking back with your crew.

From introducing the world to the first Añejo tequila, to now crafting High Proof expressions that bring even more intensity, character, and flavor to every pour, 1800 High Proof Tequilas pay homage to the brand's trailblazing history and its continued leadership in taste and tradition.

"With over 250 years of tequila-making tradition behind us, we are proud to continue evolving our portfolio while staying true to our roots," says Alex Coronado, Master Distiller and Head of Production. "These new high proof expressions reflect the craftsmanship passed down through 11 continuous generations of maestro tequileros – bringing forward the richness of agave, enhanced aromatic complexity, and a more intense tasting experience."

1800 High Proof Reposado Tequila is made with 100% blue Weber agave grown in volcanic soil and rested in new American and French oak, yielding a mild spice flavor. 1800 High Proof Blanco Tequila is made from 100% blue Weber agave, harvested at peak maturity, double-distilled, and blended with a special selection of white tequilas for a smooth, clean flavor.

Looking to buy? 1800 High Proof Reposado Tequila and 1800 High Proof Blanco Tequila are available for purchase at 1800Tequila.com. Want to turn things up a notch? Try them together by ordering the 1800 High Proof Tequila Duo. Both are available with a suggested retail price of $18.99 USD (Blanco) and $19.99 USD (Reposado) per 375ml bottle, respectively. You can also find them at retailers such as Luxor Liquors in Michigan, Wine & Liquor Superstore in the New York Metro area, and VIP Liquors in South Florida.