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# How Studio Boam is reinventing beverage brands
- URL: https://jiggerdaily.com/studio-boam-reinventing-beverage-brands/
- Published: 2025-10-02T15:30:00.000Z
- Updated: 2025-10-03T08:44:22.000Z
- Description: With disruptive design, brand strategy, storytelling, and technical expertise, Studio Boam turns ideas into market leaders. Four recent case studies showcase its distinctive mix of creative brilliance and strategic insight.
- Author: Frederic Roginska
- Tags: Featured, Spirits, Partnership, Trends

*Beauty is the first thing people notice* and [**Studio Boam**](https://studioboam.com/fr/about?ref=jiggerdaily.com) understands this well. While eye-catching design may trigger a purchase, it’s the studio’s strategic vision that builds lasting brands. Four recent collaborations show how its [multidisciplinary expertise](https://studioboam.com/fr/expertise?ref=jiggerdaily.com) \- from packaging design to storytelling, from typography to visual identity - shapes the success stories of tomorrow.

## Warenghem: the art of reviving a Breton tradition

The **Warenghem Distillery** asked **Studio Boam** to breathe new life into its range of [Fine de Bretagne **Leizour**](https://distillerie-warenghem.bzh/fine-bretagne-et-pommeau-de-bretagne/histoire-de-la-fine-bretagne/?ref=jiggerdaily.com). The studio created the concept *‘Awakening the Beauty of Côtes-d’Armor’*, bringing a fresh, convivial vibe to these traditional eaux-de-vie. By creating new drinking moments - especially in cocktails - and highlighting the PDO status, **Studio Boam** bridged Breton heritage with today’s drinking culture.

➜ [Discover the Fine de Bretagne Leizour project](https://studioboam.com/fr/work/distillerie-warenghem?ref=jiggerdaily.com)

[![](https://distilnews.fr/content/images/2025/09/studio-boam-fine-de-bretagne-warenghem.jpg)](https://studioboam.com/fr/work/distillerie-warenghem?ref=jiggerdaily.com)

## Club Simone: when emotion takes premium spirits to new heights

For [**Club Simone**](https://www.clubsimone.fr/histoire-savoir-faire?ref=jiggerdaily.com), **Studio Boam** crafted an identity that evokes shared family memories. Balancing modernity and nostalgia, the studio developed a distinctive visual language that instantly stands out in the ultra-competitive premium-liqueur market. Intergenerational bonds are at the heart of the brand story, expressed through mouth-watering illustrations, handwritten recipes and a distinctive stamp on every bottle. This approach tells a story of true family heritage, enhanced by 100% organic ingredients and contemporary cocktail suggestions.

➜ [Explore the world of Club Simone](https://studioboam.com/fr/work/club-simone?ref=jiggerdaily.com)

[![](https://distilnews.fr/content/images/2025/09/studio-boam-club_simone-2.jpg)](https://studioboam.com/fr/work/club-simone?ref=jiggerdaily.com)

## Vintense and Alain Milliat: conquering the no- and low-alcohol market

**Vintense** and **Alain Milliat** showcase **Studio Boam**'s flair for the latest trends, such as the booming alcohol-free segment. Both projects embody the idea of delivering remarkable taste experiences for a generation seeking responsible pleasure.

First, for the [Vintense mocktails](https://www.vintense.com/cocktail-sans-alcool/?ref=jiggerdaily.com), the studio created a bold identity featuring marker-style typography on slanted color bands, letting the juices’ natural colors take center stage. This iconic look captures the brand’s spirit of exploration and makes sensory experience its core promise.

➜ [See the Vintense project](https://studioboam.com/fr/work/vintense-mocktail?ref=jiggerdaily.com)

[![](https://distilnews.fr/content/images/2025/08/studio-boam-vintense-mocktail.jpg)](https://studioboam.com/fr/work/vintense-mocktail?ref=jiggerdaily.com)

For [**Alain Milliat**](https://alain-milliat.com/collections/petillants?ref=jiggerdaily.com)’s ready-to-drink line, the studio opted for a refined, sophisticated style, featuring contemporary sans-serif typography and updated luxury cues. A pioneer in natural juices and nectars, the brand’s DNA stays intact while gaining a modern edge to support its ambition of conquering the market for what it calls *adult fruit drinks*.

➜ [Discover Alain Milliat](https://studioboam.com/fr/work/alain-milliat?ref=jiggerdaily.com)

[![](https://distilnews.fr/content/images/2025/08/studio-boam-rtd-milliat.jpg)](https://studioboam.com/fr/work/alain-milliat?ref=jiggerdaily.com)

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Beyond its promise to *turn every product into an icon*, **Studio Boam** proves to be a true brand architect. Its approach blends creative audacity with strategic rigor, disruptive design with long-term thinking, the kind of expertise that makes all the difference in a market where great visuals alone no longer suffice.

So, are you ready to craft the next chapter of your brand?

➜ [Contact **Studio Boam**](https://studioboam.com/?ref=jiggerdaily.com)

[![](https://jiggerdaily.com/content/images/2025/10/studio-boam-banner.jpg)](https://studioboam.com/?ref=jiggerdaily.com)